Cocchi

Giulio Cocchi founded the distillery in 1891, driven by a passion for crafting distinctively flavored aperitif wines that embodied the essence of his Piemontese roots. His background as a pastry chef greatly influenced his ability to blend flavors harmoniously, creating unique recipes that drew on both local tradition and innovative techniques. The initial success of Cocchi Americano during the late 19th century underscored the appeal of his creations, paving the way for further product innovations. Throughout the decades, Cocchi expanded its catalog to include a variety of vermouths and aperitifs, each developed with a focus on quality ingredients and traditional methods. Notable milestones include the introduction of the Cocchi Storico Vermouth di Torino, which is crafted according to Giulio's original recipes, retaining the distinct heritage of the Piemontese region. As the demand for quality vermouth and aperitif wines grew, Cocchi embraced the expanding international market, firmly establishing itself as a leading name in the industry. The distillery continues to innovate while keeping its historical roots alive in all its offerings. Today, Cocchi represents a remarkable blend of history, passion, and craftsmanship, earning its place on the shelves of cocktail bars and wine shops around the world.

Cocchi is situated in the charming town of Cocconato, located in the heart of the Asti province in northern Italy. This region is known for its picturesque landscapes, characterized by rolling hills, fertile vineyards, and a temperate climate that is ideal for grape cultivation. The natural environment greatly influences the production processes at Cocchi, particularly the quality of the grapes used in their wines and vermouths. The local terroir, combined with the ideal climate conditions, contributes to the unique characteristics of Cocchi's products. The proximity to the Tanaro River and the surrounding hills helps maintain an optimal microclimate for growing the region's famed Moscato grapes, which are central to the distillery's offerings. This geographical setting allows Cocchi to utilize high-quality, locally-sourced ingredients, ensuring that their products maintain an authentic taste that reflects the rich heritage of Piemontese winemaking. The combination of traditional techniques and exceptional terroir has resulted in award-winning aperitifs that stand out in the global spirits market.